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Images and icons: harnessing the power of the media to reduce sex-selective abortion in India
Author(s)
MacPherson, YvonneEditor(s)
Sweetman, CarolinePublication date
2007-11-01Country
India
Metadata
Show full item recordJournal
Gender & DevelopmentDocument type
Journal articleLanguage
EnglishDescription
Sex-selective abortion is an increasing problem in India. Previous awareness-raising efforts on the issue have focused largely on the act of abortion, without substantively addressing the context that creates a demand for sex selection. The BBC World Service Trust conducted a research study on how best to use the media to address the issue, and concluded that a fictional television drama would be a suitable medium, as it would be able to unravel the reasons for son preference, demonstrate ways in which social pressure can be challenged, and depict women in a variety of roles that would serve to increase their value within the family and society. This article is hosted by our co-publisher Taylor & Francis. For the full table of contents for this and previous issues of this journal, please visit the <a href="http://www.genderanddevelopment.org">Gender and Development</a> website.Pages
9ISSN
1355-2074EISSN
1364-9221ae974a485f413a2113503eed53cd6c53
10.1080/13552070701630574