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dc.contributor.authorWeinberg, Charlie*
dc.contributor.editorSweetman, Carolineen
dc.contributor.editorPorter, Fenellaen
dc.contributor.editorKamal-Yanni, Mohgaen
dc.date.accessioned2011-05-24T10:14:14Zen
dc.date.available2011-05-24T10:14:14Zen
dc.date.issued2006-03-01en
dc.identifier.issn1355-2074en
dc.identifier.doi10.1080/13552070500518137en
dc.identifier.urihttp://hdl.handle.net/10546/131598en
dc.descriptionIn Nicaragua, HIV has been largely seen as a medical issue. This article makes the case for preventing the potential epidemic from a gender and youth perspective. Puntos de Encuentro is a mass communications NGO, which is working to challenge the stereotypes, stigma and discrimination that make HIV so prevalent in many societies. It does this through a mass communications strategy that includes a soap opera targeted mainly at young people. The article discusses why, and how, Puntos has done this work, and what its political and social implications are. It also attempts to assess whether the work has had any impact on the lives of real people, or on public opinion. This article is hosted by our co-publisher Taylor & Francis. For the full table of contents for this and previous issues of this journal, please visit the <a href="http://www.genderanddevelopment.org">Gender and Development</a> website.en
dc.format.extent10en
dc.format.mimetypePDFen
dc.language.isoEnglishen
dc.publisherOxfam GBen
dc.publisherRoutledgeen
dc.relation.urlhttp://policy-practice.oxfam.org.uk/publications/this-is-not-a-love-story-using-soap-opera-to-fight-hiv-in-nicaragua-131598
dc.subjectGender
dc.subjectHealth
dc.titleThis is not a love story: using soap opera to fight HIV in Nicaraguaen
dc.typeJournal articleen
dc.identifier.eissn1364-9221en
dc.identifier.journalGender & Developmenten
oxfam.signoff.statusFor public use – can be shared outside Oxfamen
oxfam.subject.countryNicaraguaen
oxfam.subject.keywordHIV and AIDS
oxfam.subject.keywordHealth promotion
oxfam.subject.keywordMedia
oxfam.subject.keywordGender and Development Journal
oxfam.subject.keywordGaD
prism.issuenameHIV and AIDSen
prism.number1en
prism.volume14en
dc.year.issuedate2006en
dc.year.issuedate2006en


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