Monitoring and evaluating advocacy: lessons from Oxfam GB's Climate Change campaign
| dc.contributor.author | Starling, Simon | * |
| dc.contributor.editor | Eade, Deborah | en |
| dc.date.accessioned | 2011-05-24T10:03:43Z | en |
| dc.date.available | 2011-05-24T10:03:43Z | en |
| dc.date.issued | 2010-04-01 | en |
| dc.identifier.issn | 0961-4524 | en |
| dc.identifier.doi | 10.1080/09614520903564215 | en |
| dc.identifier.uri | http://hdl.handle.net/10546/131093 | en |
| dc.description | This article examines Oxfam GB's learning from its attempts to improve monitoring and evaluation (M&E) processes within a global advocacy campaign. It outlines the Climate Change campaign team's practical experience of piloting different approaches to M&E, and the lessons emerging from the process. The experience suggests that while some 'traditional' elements of M&E are helpful in advocacy work, a greater focus on light, real-time monitoring systems is necessary. The findings highlight the organisational as well as methodological challenges of integrating M&E into advocacy campaigns: without a culture that rewards reflection and learning, improvements in staff capacities or data-collection systems will not be sustained. Indeed, the process of improving M&E practice mirrors that of an advocacy campaign itself, requiring analysis of power relations, opportunities, and constraints; monitoring of progress; and adapting plans on the basis of on-going learning. Finally, the article suggests possible ways forward, based on experience. | en |
| dc.format.extent | 10 | en |
| dc.format.mimetype | en | |
| dc.language.iso | English | en |
| dc.publisher | Oxfam GB | en |
| dc.publisher | Routledge | en |
| dc.relation.url | http://policy-practice.oxfam.org.uk/publications/monitoring-and-evaluating-advocacy-lessons-from-oxfam-gbs-climate-change-campai-131093 | |
| dc.subject | Climate change | |
| dc.subject | Approach and methodology | |
| dc.title | Monitoring and evaluating advocacy: lessons from Oxfam GB's Climate Change campaign | en |
| dc.type | Journal article | en |
| dc.identifier.eissn | 1364-9213 | en |
| dc.identifier.journal | Development in Practice | en |
| oxfam.signoff.status | For public use – can be shared outside Oxfam | en |
| oxfam.subject.keyword | Advocacy | |
| oxfam.subject.keyword | Campaigning | |
| oxfam.subject.keyword | Monitoring and evaluation | |
| oxfam.subject.keyword | M&E | |
| oxfam.subject.keyword | Development methods | |
| prism.number | 2 | en |
| prism.volume | 20 | en |
| dc.year.issuedate | 2010 | en |
| dc.year.issuedate | 2010 | en |