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dc.contributor.authorCoward, Tim*
dc.contributor.authorFathers, James*
dc.contributor.editorEade, Deborahen
dc.date.accessioned2011-05-24T09:56:56Zen
dc.date.available2011-05-24T09:56:56Zen
dc.date.issued2005-06-01en
dc.identifier.issn0961-4524en
dc.identifier.doi10.1080/09614520500076159en
dc.identifier.urihttp://hdl.handle.net/10546/130757en
dc.descriptionIn the corporate world, design has received increasing attention over the last 50 years and is now firmly embedded within almost all aspects of corporate activity. This article explores the role of design in development. Design is widely used and understood within capitalist economies to denote a diverse set of tools, used to maximise market share, sales, and profits, and support market differentiation and brand identity of products. The progress of two convergent design-related threads is charted briefly: the growth, since 1950, of a view that design has a real contribution to make to social responsibility and sustainability; and the increasing evidence of design-like skills being used in development contexts. The article reviews several alternative models that are being developed and concludes with a number of short case studies, which illustrate these models and highlight the potential of their largely process-based methodologies for private-sector activity in a development context.<p>This article is hosted by our co-publisher Taylor & Francis.</p>en
dc.format.extent12en
dc.format.mimetypePDFen
dc.language.isoEnglishen
dc.publisherOxfam GBen
dc.publisherRoutledgeen
dc.relation.urlhttp://policy-practice.oxfam.org.uk/publications/a-critique-of-design-methodologies-appropriate-to-private-sector-activity-in-de-130757
dc.subjectApproach and methodology
dc.subjectPrivate sector
dc.titleA critique of design methodologies appropriate to private-sector activity in developmenten
dc.typeJournal articleen
dc.identifier.eissn1364-9213en
dc.identifier.journalDevelopment in Practiceen
oxfam.signoff.statusFor public use – can be shared outside Oxfamen
oxfam.subject.keywordDevelopment methods
oxfam.subject.keywordDevelopment in Practice Journal
oxfam.subject.keywordDiP
prism.issuenameDevelopment and the Private Sectoren
prism.number3 & 4en
prism.volume15en
dc.year.issuedate2005en


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