Hdl Handle:
http://hdl.handle.net/10546/253013
Title:
Creating Killer Facts and Graphics
Author(s):
Green, Duncan
Publication date:
22-Nov-2012
Publisher(s):
Oxfam GB
Series:
Oxfam Research Guidelines
Document type:
Research guidelines
Description:

‘Killer facts’ are those punchy, memorable, headline-grabbing statistics that make reports special. They cut through the technicalities to fire people up about changing the world. They are picked up and repeated endlessly by the media and politicians. They are known as ‘killer’ facts because if they are really effective, they ‘kill off’ the opposition’s arguments. The right killer fact can have more impact than the whole of a well-researched report.

Pages:
4
ISBN:
978-1-78077-219-6
Document link:
http://hdl.handle.net/10546/253013
Additional Links:
http://policy-practice.oxfam.org.uk/publications/creating-killer-facts-and-graphics-253013
Subject:
Development methods
Keywords:
Research methods
Status:
For public use – can be shared outside Oxfam
Signoff Process:
Ricardo Fuentes

Full metadata record

DC FieldValue Language
dc.contributor.authorGreen, Duncanen
dc.date.accessioned2012-11-21T15:49:04Zen
dc.date.available2012-11-21T15:49:04Zen
dc.date.issued2012-11-22en
dc.identifier.isbn978-1-78077-219-6en
dc.identifier.urihttp://hdl.handle.net/10546/253013en
dc.description<p>&lsquo;Killer facts&rsquo; are those punchy, memorable, headline-grabbing statistics that make reports special. They cut through the technicalities to fire people up about changing the world. They are picked up and repeated endlessly by the media and politicians. They are known as &lsquo;killer&rsquo; facts because if they are really effective, they &lsquo;kill off&rsquo; the opposition&rsquo;s arguments. The right killer fact can have more impact than the whole of a well-researched report.</p>en
dc.format.extent4en
dc.language.isoEnglishen
dc.language.isoFrenchen
dc.language.isoSpanishen
dc.publisherOxfam GBen
dc.relation.ispartofseriesOxfam Research Guidelinesen
dc.relation.urlhttp://policy-practice.oxfam.org.uk/publications/creating-killer-facts-and-graphics-253013-
dc.subjectDevelopment methodsen
dc.titleCreating Killer Facts and Graphicsen
dc.typeResearch guidelinesen
oxfam.signoff.statusFor public use – can be shared outside Oxfamen
oxfam.signoff.processRicardo Fuentesen
oxfam.subject.keywordResearch methodsen
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